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SEO for Beginners

Get your website found on Google for free and turn searches into paying customers

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Free account required to open the lessons. No card, no fees.

About this course

Every day Nigerians type things into Google like 'best caterer in Ikeja' or 'how much is solar inverter in Lagos', and somebody's website shows up to take that customer. This course teaches you, step by step, how to make that website yours: how search works, how to find the words people search, how to write and structure pages Google loves, and how to build a steady stream of free traffic that turns into real naira. By the end you will have a complete SEO plan you can run for any business or blog.

When someone searches for what you sell, the page at the top of Google usually wins the customer. SEO is the craft of making that page yours, and it brings ready buyers without paying for a single advert.

What you'll learn

Course syllabus — 7 lessons

  1. How Google search really works and why it can pay you12 min
  2. Keyword research: finding the words that bring buyers13 min
  3. On-page SEO: titles, content and page structure14 min
  4. Technical SEO basics: speed, mobile and getting indexed12 min
  5. Links and authority: building trust the safe way13 min
  6. Content strategy: planning pages that rank and earn13 min
  7. Free tools, tracking results and avoiding the traps12 min

Your project

Build a complete SEO plan for a Nigerian website or blog

A single shareable link (Google Doc or similar) containing the site profile, the keyword list, the on-page fixes for one page, the technical and authority basics, and the 5-page content plan.

Certificates on Skillnaija are earned, not issued for attendance: you submit this project, it is graded against a rubric, and passing issues a certificate anyone can verify.

Frequently asked questions

Is SEO for Beginners free?

Yes. SEO for Beginners is completely free on Skillnaija. You need a free account to open the lessons, and there is no charge for the course, the project, or the certificate.

How long does SEO for Beginners take to complete?

5 weeks · ~4 hrs/week. There are 7 lessons, about 1 hour of material in total. You learn at your own pace and your progress is saved.

Do I need any experience to start SEO for Beginners?

Beginner-friendly. You can start from scratch — no prior experience is assumed.

What will I learn in SEO for Beginners?

You will build practical skills in Understanding how Google search and ranking actually work, Finding low-competition keywords Nigerians really search for, On-page SEO: titles, meta descriptions, headings and content, Technical basics: speed, mobile-friendliness and indexing, Building links and authority the safe, ethical way, Planning content that ranks and earns over time, Using free tools to track rankings and traffic. Every lesson is written for a Nigerian context, with examples drawn from how the work is actually done and paid for here.

Do I get a certificate for SEO for Beginners?

Yes, but it has to be earned. You complete the course project — Build a complete SEO plan for a Nigerian website or blog and submit it for grading. Passing the project issues a verifiable certificate; finishing the lessons alone does not.

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Ready to start SEO for Beginners?

It's free, it's self-paced, and it ends with something you can show an employer.

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